The second thing that we will discuss is the fact that you will generate a lot of hype and interest using the previously acquired E-mail list. By sending regular E-mails you will be able to promote you new album artwork and mixtape cover and listen to what your fans have to say about it. Always make sure that you are aware of the fact that your fans are the ones for whom you are making music and that they should have something to say when it comes to the entire picture, so feel free and read their E-mails as they write back, which they probably will.

Boosting the pre-sales

This part can sometimes be tricky to pull off, as you don’t want to look like somebody who is desperate for money and attention. So naturally you need to weight out what to do and when to do. Let’s say that you are probably using an online service for selling your music like “PledgeMusic” which you probably are, a good way to boost sales and pre-sales by a healthy margin is by making some things available to the people who have already pre-ordered you album, or to people who have already purchased some of your music. The first thing that makes sense is for you to make the new album covers available for anybody that already pre ordered your upcoming album as well as spreading the word out, and at this point make sure you tell everybody what is going on, announce these special events at your social media networks and on your performances. The more people know about this the better. Generating clientele traffic at this point of an album release is crucial to its success!

In conclusion

The article that you have read explains some of the basics of music marketing using your album artwork as well as covering some advanced ideas on how it can be done, if all of the previously described methods are used in synergy with each other it will lead to the success of your new album as well as to the success of your career!

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